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Creative Packaging Switcheroo: Snickers Replaces Brand Name with Brutal Honesty
- September 22, 2015
- Posted by: wcolvard
- Category: Advertising, Branding, Marketing
No CommentsSnickers Replaces Brand Name with Friendly Insults in Creative Packaging Roll-out Popular candy brand Snickers continues the trend of personalization by actually replacing it’s very own brand name with new creative packaging that features 21 humorous hunger symptoms. Continuing with it’s current “You’re Not You When You’re Hungry” campaign – these “Hunger Bars” are