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Mobile Apps & Business: Customer Service Is #1 Priority
- September 17, 2015
- Posted by: wcolvard
- Category: Mobile, Mobile Apps
No CommentsBusinesses Say Customer Service is the #1 Priority for Mobile Apps A new survey by FollowAnalytics of mid-size and large companies reports that for businesses building mobile apps, their #1 priority for doing so was to improve Customer Service. This might be a surprise to those who assume that a business would mainly get
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U.S. Spends More Time in Mobile Apps than Watching TV
- September 13, 2015
- Posted by: wcolvard
- Category: Mobile, Mobile Apps
It’s Official! For the first time, people are spending more time using their mobile apps than watching television. According to the latest study from Flurry Analytics, U.S. consumers spent 198 minutes per day using mobile apps vs. 168 minutes watching TV. These numbers are up from 2014 – and do not include time spent
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10 Things That Changed Advertising Over the Last 10 Years
- September 11, 2015
- Posted by: wcolvard
- Category: Advertising, Mobile
There’s no denying that technology has made a definitive impact in our lives. In looking back over the last 10 years at the world of Advertising specifically – those of us in the business have witnessed the way that it has forever changed the how, what, when, where, and why of effectively communicating with
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Most Popular: iPhone 6 Represents 30% of All iPhones
- September 8, 2015
- Posted by: wcolvard
- Category: Mobile
On the eve of Apple announcing it’s latest slate of devices and upgrades – Localytics has just released a special report stating that the most popular iPhone model on the market is the iPhone 6. Here is a breakout of the iPhone models and their percentage of the iPhone market: iPhone 6: 30.1% iPhone
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Mobile Apps Use Falls Sharply After First 6 Months
- September 3, 2015
- Posted by: wcolvard
- Category: Advertising, Mobile Apps
A new study just released from Adobe finds that on average, most mobile apps reach 50% of their lifetime usage within the first 6 months. If you’re a typical mobile user, you know the drill: (1) Find that cool, awesome new app in the app store. (2) Download it. (3) Use it once or twice.