HomenewsMarketing

  • Marketing Stats: New Data from Advertising Week XII

    • October 4, 2015
    • Posted by: wcolvard
    • Category: Advertising, Marketing, Mobile, Social Media
    No Comments

    If you had a sneaky little suspicion that social media and mobile was having a very real impact on the marketing industry, you were absolutely right. And we have the numbers to back up that gut feeling of yours. New marketing stats revealed during Advertising Week XIII showed some amazing findings regarding Social Media, Mobile

    read more

  • Five Keys To Successful Small Business Website Redesign

    • October 2, 2015
    • Posted by: wcolvard
    • Category: Branding, Business, Marketing, Web Design, Website
    No Comments

    Today, small businesses face many different challenges every single day that can end either in success; or mean the end of a dream. As customers rely more on the internet to find out information about products or services and to make their purchases – it’s more important than ever for a Small Business to have

    read more

  • Creative Packaging Switcheroo: Snickers Replaces Brand Name with Brutal Honesty

    • September 22, 2015
    • Posted by: wcolvard
    • Category: Advertising, Branding, Marketing
    No Comments

      Snickers Replaces Brand Name with Friendly Insults in Creative Packaging Roll-out Popular candy brand Snickers continues the trend of personalization by actually replacing it’s very own brand name with new creative packaging that features 21 humorous hunger symptoms.  Continuing with it’s current “You’re Not You When You’re Hungry” campaign – these “Hunger Bars” are

    read more

  • 7 Community Bank Marketing Strategies You Must Know

    • September 17, 2015
    • Posted by: wcolvard
    • Category: Marketing, Social Media
    No Comments

    Community Bank Marketing Strategies If you’re a Marketing Director at a Community Bank, you probably have a lot of Now What? Moments. Constantly pulled in many directions. Juggling multiple tasks and responsibilities. Not enough staff or resources. You get the idea. It’s during times like thesea when you must be clear-headed and efficient in your

    read more

  • Top Business Lessons From Billionaire Mentors

    • September 4, 2015
    • Posted by: wcolvard
    • Category: Advertising, Business, Marketing
    No Comments

    If you’re a business owner, you’re probably always seeking high-quality tips and advice on being a more successful entrepreneur. And you want to learn from the very best. That’s why iconic leaders like Billionaire Businessman Mark Cuban serve as virtual mentors to literally millions of entrepreneurs around the world, due to their drive, determination, and

    read more

  • 4 Brutally-Honest Marketing Lessons Revealed

    • August 30, 2015
    • Posted by: wcolvard
    • Category: Marketing
    No Comments

    If you’re a small business owner, you know what it can be like… Not having the time or resources to carefully think through everything involved with your business Making critical decisions based solely on “your gut” Losing money on marketing If this sounds like you, you’ll benefit from reading the 4 four harsh marketing lessons

    read more

  • American Pharoah – The Most Brand-Friendly Horse Ever

    • June 6, 2015
    • Posted by: wcolvard
    • Category: Branding, Marketing
    No Comments

    It has been quite some time since a horse race had caused so much chatter, buzz, and excitement all across the nation.  This weekend, old and new fans alike will be eagerly anticipating and wondering if American Pharoah will win the Triple Crown. …But it’s not just fans. Madison Avenue and fellow marketers are watching

    read more

  • Riley Curry and the Power of Opportunity Marketing

    • June 6, 2015
    • Posted by: wcolvard
    • Category: Branding, Marketing
    No Comments

    These days sports are about much more than just good sportsmanship and great entertainment – it’s a money-making machine for players, teams and sponsors. Every athlete it seems has their own shoe, shirt or even fragrance; and team marketing is even bigger. That’s why both the National Basketball Association and the Golden State Warriors must

    read more